9th January 2018

Ascot Lloyd and Bellpenny to become IFA under Ascot Lloyd brand

Ascot Lloyd enters 2018 with strong growth momentum

Ascot Lloyd Financial Services and Bellpenny are pleased to announce that they have become a single, fully  independent financial advisory company (IFA) under the unified brand Ascot Lloyd.

This announcement follows the merger of the two companies in July 2017, with Bellpenny and Ascot Lloyd providing restricted and independent advice respectively. The two companies will now operate wholly as an IFA under the Ascot Lloyd name, following strong demand from both advisers and clients This change will enable the business to provide a broader product set and reflects the group’s ambitious growth strategy as one of the largest independent wealth managers in the UK.

Nigel Stockton, CEO of Ascot Lloyd, commented:

“Ascot Lloyd is a well-known, trusted and highly regarded name and we are excited to go to market under this brand with a fully independent offering. The merger of Ascot Lloyd and Bellpenny in 2017 has already proven highly successful, generating strong growth momentum in only a few months. We are a highly profitable and fast growing business, underpinned by a great team of advisers.

“At the heart of our success is a client driven business, and our move to become fully independent is in direct response to what our clients and advisers want, while also allowing us to offer a more comprehensive service. We have now established an outstanding platform, with significant scale and a trusted brand. Going forward we have considerable opportunities to expand our client base, deepen existing relationships and welcome new, high quality advisers. We look ahead to 2018 with great confidence.”

Following the merger between Ascot Lloyd Financial Services and Bellpenny in July 2017, the business saw strong growth in the second half of the year. The combined Ascot Lloyd now has a turnover in excess of £40m, over £6bn in funds under management, 80 personal advisers and 40,000 clients.

Our new app is here!
Download our new ‘My IFA’ app to get access to tax calculators, financial guides, expenses tracker and more. As a client you can also get full access to the Personal Finance Portal to view your investments and valuations.

Log in to your account

Please choose one of the links below to log in securely to either your Scheme Member account, or your PFP Wealth Management account.

> PFP Wealth management

> Pantheon

> Employee benefits